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Strategic publication planning
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Once marketing communication investment decisions have been
taken and budgets are signed off (as a result of a successful
business plan!), PHASE II medical communications teams can
help you execute any specific aspects of your communication
plan for maximum impact.
Led by a project director, our medical writers, editors
and typesetters can plan, develop and implement a comprehensive
strategic publishing strategy geared towards achieving the
product positioning you have set and to communicate the
key messages you wish to make known to the right target
audiences. From letters to editors, abstracts and posters
through to full primary, secondary and tertiary peer-reviewed
papers, consensus proceedings, monographs, newsletters,
online applications and slide lecture kits, the medical
writing, editing and publishing record of PHASE II spans
almost a decade, so you can be sure of an experienced partner
by your side.
SPP - fusing scientific credibility
with commercial reality
(Click
to view)
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